It seems like for every one awesome company there are about 50 bazillion horrible ones. I personally believe in the power of voting with your dollar. If a company sucks, I wont shop there. If a company is amazing, I become a loyal customer. Pretty straightforward if you ask me. Today, I figured I’d share with you the businesses I heart the most.
Am I the only person out there that feels like a kid in a candy store when you enter Costco? Seriously, it’s the best place on earth. They have gadgets for the guys, clothes and jewelry for the ladies, and toys/books for the kiddos. Unlike most shopping trips, everyone looks forward to Costco…especially on Sunday when they offer a million different free samples. I think I ate about 20 of the chicken teriyaki samplers they were passing out last weekend…shhhh, don’t tell on me 🙂
Uh oh, are you noticing a trend here? Both Costco and REI were started in Seattle, WA (representin’ the Pacific Northwest like a boss). Now REI is definitely not as cheap as some of its competitors, but it’s definitely the best. Their return policy is incredible and their customer service is second to none. I’m always down to pay a little more up front if it means I’m going to get great service down the road. Do they have REIs in your area?
I swear I’m not doing this on purpose, but yes another Seattle based business tops my list. While I definitely don’t worship Nordies like Girl Ninja does, I totally understand why she shops there. The staff is helpful and the clothes are of highest quality. I only shop at Nordstrom once a year (on my birthday), but the clothes I get from there always seem to be my favorite. Like REI and Costco, Nordstrom also has an incredible return policy. No receipt? No problem!
While I’m not lucky enough to be a member of USAA (have to be in the military or the offspring of a vet to qualify), I’ve heard nothing but good things. They pride themselves on serving their members, and serve their members they do. Because of their sound business principles, they’ve weathered the economic storm and are as popular as ever. Places like Bank of America, can’t say the same. You know why? ‘Cause Bank of America sucks. USAA doesn’t.
I’m tempted to keep going, but I should probably stop with these four because they really are in a league of their own. My runners up would be Amazon (yet another Seattle company), Target (not as great as Costco, but miles ahead of Wal-mart), and the non profit Invisible Children (they’re just cool dudes doing cool things). What are some of your favorite businesses? What makes them so special to you? Where will you NEVER shop again? Do you believe in the power of voting with your dollar?